Following the recent passing of Rabbi Sholom DovBer Lipskar, OBM, a powerful clip of him addressing Shluchim has begun circulating widely on social media. “Be the Rebbe’s representative—stay in your lane!” he urges. “Love what you do, and ask yourself: Am I doing what the Rebbe wants?” These heartfelt words, now heard with fresh poignancy, serve as a lasting message of clarity, humility, and purpose in the sacred work of Shlichus • Watch