For the Kosher Jewish traveler, finding food can be an issue. In some places, like in the United States it is not to hard to find plenty of kosher products in any major super market but what about in places like Japan or in Russia?
David Avital, a 32 years old software engineer and entrepreneur has the answer. David lives in Israel, where kosher food is readily available. But David for a number of years worked at Marvell semiconductor as Marketing Manager. “My job, says David, “had me doing so much business travel around the world that I had to change my watch 3-4 times a month. At that time I was traditional Jewish and I found myself drawing closer to my origins while away from home. While being abroad I started visiting local Jewish centers around the world and started to connect with my Jewish roots strongly. As I began learning more, I started to follow Shabbat and become a stricter kosher observer.”
David then had to make sure he had kosher food arranged along with his travel plans: Tokyo, Delhi or Las, he would get his kosher meals. “However, the process of ordering the kosher food in advance was a big hassle,” explains David. “I had to find a kosher supplier in the destination, send an email, receive an email back, select meals, send back again and confirm that it will get to my hotel on time. I spent so much time on this, I had to buy kosher food products prior to my trip and carry an extra bag of luggage with me, just in case.”
After a trip to Brisbane Australia, and a headache of organizing kosher food, David decided to create a website, to solve the problem. It would connect the travelers to kosher suppliers anytime, anywhere. It would make the order process simple. David called the site KOSHWHERE a combination of Kosher and Where. The site now has more than 100 kosher suppliers around the world and growing every day.