Over 70 years ago, our mission was CLEARLY laid out for us by the Rebbe in his first Ma’amar on ‘Basi L’Gani’…that it is US -the 7th generation- which will complete the avoda & bring the Shechina down here permanently! • Full Story

“One normal weekday, a little girl finds herself in a very bad mood.” Moriah Tenenbaum writes in The Chassidishe Veib – Beis Moshiach’s Womens Magazine. “It’s not clear, nor does it make much difference, what brought this on – fighting with her older brother, a drawing that got torn, a bang from the table, or her younger brother taking apart her wonderful Lego creation. The bottom line is that we have here a little girl with a sour expression on her face • Full Article

With 6 Hours left, the directors of the Shifra and Puah are making an emergency call: we are working hard to obtain the annual budget that will allow us to continue the activity with all the mothers in the neighborhood. Therefore, we ask each and every one: please, give a nice donation for the benefit of the mothers of Crown Heights! • Full Story

A moving video was shown at the Shifrah and Puah dinner telling the story of their organization. It describes the moving story of the Alter Rebbe who went to help a woman in labor in the midst of Yom Kippur and how the Rebbe, Melech Hamoshiach, who was also in the midst of Yom Kippur instructed the establishment of the organization of Shifra and Puah • Full Story, Video

Last night, over 650 women participated in the annual Shifra and Puah dinner in Crown Heights. During the evening, hundreds of women pledged to support the organization amounting to nearly half a million dollars • Full Story, Photos

“Last week I flew in to New York from Eretz Yisrael with a stopover in Amman, the capital of Jordan.” Sara Gopin writes for Beis Moshiach Magazine. “I usually prefer the convenience of going on a direct flight, but it didn’t work out for me this time. The flight…and was quite an eye-opener. Since the plane flew at a very low altitude, I had a bird’s-eye view of the country” • Full Article

Live at 3:00 PM ET: A virtual farbrengen for women will take place in the merit of shlucha Henya bas Bracha Devora, for a miraculous refuah shleima. The farbrengen will be playing on speaker in Henya’s room. Leading the farbrengen will be Mrs. Chassi Rivkin and Mrs. Vivi Deren • Full Story, Watch

Tomorrow at 2:30PM eastern/11:30AM pacific, there will be a live Hakhel event as a tribute to Rochel Imeinu. Joined by Rebbetzin Miriyam Swerdlov, with Guest Speaker Rebbetzin Tamar Taback, and Guest star singers Devora Schwartz and Aliza Loeb • Full Story

As a parent, you probably have had hundreds such interactions with your kids. Why do children (and adults too, for that matter…) always shift the blame? Ever since the child has been aware of his surrounding interrelationships, he has developed a self-defense mechanism that causes him to refrain from monitoring himself • By Beis Moshiach Magazine • Full Article

Is the measurement of flour that is obligated in separating challah the same by all types of flour? Do I need to separate challah from cake batter? Do I need to separate challah from Kreplach dough? Is there a way to measure by using cups? With the Yomim Tovim fast approaching, Rabbi Nissan Zibell of Kashrus: Be in the know brings clarity on the halachos of Hafrashas Challah, as well as providing helpful lists to keep things simple • Full Story, Listen