Big Players Compete for Lubavitcher Firm



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    Big Players Compete for Lubavitcher Firm

    The team, led by Ettelson and Mordechai Werde, will bring over at least 25 rental listings and four sales exclusives. In the coming months, they also hope to bring a new, 45-unit condo development in Brighton Beach to market, Ettelson said • Full Story

    The Real Deal

    One of Douglas Elliman’s biggest Brooklyn teams is moving to Town Residential.

    Nine of the 11 members of the Werde/Ettelson team, which was Elliman’s top Brooklyn team in 2013 and 2012, are starting at Town Wednesday. They will be based at the brokerage’s Financial District office until it opens a Brooklyn location, Michael Ettelson told The Real Deal.

    For Town, this is an opportunity to gain ground in the city’s most populous borough, one which has experienced a surge in both rental and sale prices. For the brokers, it’s a chance to take a crack at Manhattan.

    The team, led by Ettelson and Mordechai Werde, will bring over at least 25 rental listings and four sales exclusives.

    In the coming months, they also hope to bring a new, 45-unit condo development in Brighton Beach to market, Ettelson said.

    Team members Yehuda Joffre, Sima Denebeim, Shloma Hecht, Melissa Solin, Katie Bachner, Joel Haut and Laya Haut are also joining Town.

    At Town, Ettelson said he’d get “more help and more support” to break into the Manhattan market.

    “It’s not a mom and pop, but not as big as Douglas Elliman, where you can get lost in the mix,” he said of Town. A representative for Elliman did not respond to requests for comment.

    Werde and Ettelson came to Elliman in 2010 from the Corcoran Group.

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    Big Players Compete for Lubavitcher Firm



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